Valentine's Day 2025: Sweetheart Soirée

The season of love is near, and we want to celebrate love in all its beautiful forms. That’s the essence of the Sweetheart Soirée, a time to honour connection, gratitude, and the bonds we share not just romantically, but with friends, family, and loved ones. It’s a moment to appreciate everyone who holds a special place in our hearts; a close friend, family, a colleague, or even a neighbour. Love truly transcends relationships.

We chose the word "soirée" which is French for "evening" as it is often used to describe an elegant evening gathering, which perfectly captures the essence of an intimate and sophisticated celebration of love.

This year, we want to remember that love is not just about grand gestures between our partners, but about connecting and cherishing meaningful moments. Whether it’s gifting a bouquet to brighten someone’s day or creating memories with those who matter, the Sweetheart Soirée is about celebrating the love that surrounds us.

Our thoughtfully curated blooms for this season reflect this sentiment. From timeless red roses embodying deep love and passion to vibrant pink roses symbolizing admiration and gratitude, each arrangement tells a unique story of love. Whether you’re expressing gratitude to your parents, sharing joy with a friend, or treating yourself, every expression of love is valid and worth celebrating.

At Eden’s Ground, we are here to help you honour these special moments. From February 12th to 15th, 2025, our Valentine’s Day collection will be exclusively available. Spread the love and pre-order by January 31, 2025, to enjoy 10% off with code SWTHRT10 at checkout! Shop our full collection here.

Here’s to the Sweetheart Soirée—a season to celebrate love in all its forms.